Market entry & GTM framework for a niche product
1 minutes to read · 53 words
tl;dr: Combined behavioral insights, phased segmentation, and product-led growth strategies to build a focused, efficient launch plan that positioned the startup for scalable, organic growth.
Methods: Literature Review, Market Opportunity Assessment, Product-Led Growth (PLG) Strategy
Timeline: March 2025 — present
I build the research function from the ground up to help the founders make confident, data-informed business decisions. My work focuses on uncovering user motivations, shaping go-to-market strategy, and improving app usability to strengthen overall product-market fit.
Due to the nature of NDA, please contact me for more information!